Los Angeles: The cupcake wars

Enough Los Angeles gloom and doom:

Only in LaLa land… “Sprinkles, the chain that started in 2005 and became a favorite of Oprah Winfrey and Paris Hilton, is suing Famous Cupcakes in West Hollywood. Sprinkles claims Famous Cupcakes is stealing its "modern dot" trademark, that circle-on-a-circle, color-coded piece of candy that tops every Sprinkles cupcake and helps distinguish a Red Velvet, say, from a Chai Latte.’

With so many choices I have yet to taste West Hollywood’s Famous Cupcakes.  My favorite cupcake is found at Sprinkles in Beverly Hills.  My second choice is Burbank’s Yummy Cupcakes and a very close third is Aunty Em’s in Eagle Rock. There are a variety of flavors, my friend Irene’s favorite is the red velvet.  The prices are all in the $3.00 range per (giant) cupcake.  How bad can our Los Angeles economy be?  Enough people are keeping these stores in business.

 

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Comments

  • 9/25/2008 11:18 AM SS wrote:
    The chef at Auntie Em's was showcased on Food TV yesterday in a cupcake throw-down by Bobby Flay! Bobby won the challenge but Auntie Em's cupcake looked pretty yummy!
    Reply to this
    1. 9/25/2008 5:18 PM Phyllis Harb wrote:
      Bobby Flay... he wins often.... makes me wonder - but yes, Auntie Em's cupcakes ARE delicious.
      Reply to this
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